iAnts

Bob Leftsetz, is the author of “The Lefsetz Letter”, his blog addresses issues that are at the core of the music business. He’s always entertaining and his “letters” can spark flames, irritate or make you say “oh, now I get it”.
He recently posted a blog about charging fans and how an artist should nuture [...]

I wrote about Bum Rush The Charts a while back, mentioning that the goal of this exciting social experiment was to raise awareness of alternate means of distribution and clearly display the power of podcasters & bloggers on a global scale. Well, the results are in I think they did very well.
iTunes Rock Charts
US: 11
Canada: [...]

Funny confession from a new Mac user on IndieBlogs.com. Just goes to show how easy it’s to switch and join the other side.
As surely all of you know, I recently switched from being a troubled, enraged PC user to an enlightened, elated Mac user. My intial reactions were ecstatic, overjoyed, and, as I mentioned earlier, [...]

Currently lounging in the lobby of the fabulous Carlu building in downtown Toronto with a martini in hand! I’m attending ICE 07 - a three day conference focusing on content creation and how the transformation of the entertainment industries are quickly changing traditional relationships between the media and end users (these are not my words, [...]

Here’s a wonderful example of a community acting as one voice, a very loud voice! On March 22nd, Bum Rush the Charts are going to attempt to take “podsafe” Black Lab’s “Mine Again” to number one on the iTunes singles charts as a demonstration of the power of alternative forms of music distribution.
What makes this [...]

I’m currently working with The Trews, a killer live band who are signed to Bumstead Productions. The relationship here is to offer ideas and help guide them in right direction for all their online marketing needs. If you do not know who The Trews are, do yourself a favour and go see them live. In [...]

Welcome to iAnts, a place where I will share my thoughts on all things viral marketing, specifically focused on music driven content but chances are I will ramble on about many topics.
Why did I name it iAnts? Because everyone who knows me in the music industry, refers to me as “Ants” and I’m very [...]